Vanessa Paradis to Front Ads for Chanel Handbags

PARIS – Vanessa Paradis, currently appearing in advertising for Chanel’s Rouge Coco lipstick, is extending her ties to the French fashion and beauty firm.

WWD has learned that Karl Lagerfeld has tapped the actress and singer for a spring campaign for Chanel’s Coco Cocoon range of handbags. The images, to be shot by the designer, are slated to break in June magazines.

Paradis has a long history with Chanel, and she has been loyal to the brand on the red carpet. She first appeared in a 1994 television spot for the brand’s Coco fragrance, depicting her in a giant birdcage.

More recently, she has been an ambassador for Chanel’s Ligne Cambon and New Mademoiselle bags.

The Coco Cocoon line, characterized by puffy quilting in a range of materials, was introduced last year.

KARL LAGERFELD AND VANESSA PARADIS: A REUNION OF TWO ICONS

Between Fragrance, Beauty, Fashion and Accessories, the story of Vanessa Paradis and the House of Chanel continues. Karl Lagerfeld has been won over by this well-rounded artist; Vanessa Paradis moves with ease from actress, to singer, to composer. The artist and the designer have enjoyed a long friendship, and benefitted from numerous collaborations, beginning in 2004 with the “Cambon” leather goods ad campaign, followed by “New Mademoiselle” in 2005. Most recently, Vanessa Paradis brought her musical talents to the Cabaret Chanel Club, during the “Paris-Shanghai” show in December 2009.

In a new campaign coming this May, Vanessa Paradis, ambassadress for Chanel Fashion, will be the face of the Coco Cocoon. Karl Lagerfeld has photographed the actress-singer in his campaign for the leather goods line, which has been enriched with several new designs this spring. The campaign will feature images that highlight the actress’ style, characterized by her blend of subtle audaciousness and fragility.